Frequently Asked Questions

  • 1. How much do your bridal gowns cost?

    Our gowns range from $2,500-6,500.  We have a handful of dresses in the $2,000-$2,500 price range however, keep in mind that is before taxes, fees, and alterations.  If you have a question about a price on a specific gown please give us a call!

  • 2. Do I need an appointment?

    Yes.  The bridal salon works by appointment only Tuesday – Saturday so that we can provide brides and their families the best possible wedding dress shopping experience.

  • 3. Who should I bring?

    We welcome brides to bring a small supportive team of people whose opinion you value most.  Our recommendation is to keep things small and sweet!  However, if you are bringing a large group or need special assistance, just call ahead of time and let us know.

  • 4. What should I bring?

    Inspiration dress photographs are welcomed and anything else that you want to incorporate into your look.  We ask that all brides come prepared wearing undergarments (strapless bra, spanx, etc.) and heels that are reflective of those that you will wear on your wedding day. Your consultant will be helping you into each gown, so wear something you are comfortable in.  Avoid heavy make-up and spray tans before an appointment to help keep our gowns clean!

  • 5. Do you offer any discounts on dresses?

    We value our partnerships with our designers, therefore, out of respect for their craft, discounts are only extended during sample sales, trunk shows, and other special promotions.

  • 6. What size samples do you have to try on during my appointment?

    Most of the samples in our shop are a bridal sizes 10 – 12.  All of our designers have slightly different size charts so every sample will fit a little differently.  We understand that it can be difficult to envision your wedding dress in a sample that does not fit perfectly, but we’ve got all sorts of tricks and tools to help provide an idea of how the dress will look in your size. Unfortunately, we do not have plus size samples at this time.

  • 7. Do you have dresses to purchase off the rack?

    Most of our gowns are custom ordered and require a 4-6 month lead time.  However, we always have a select number of floor sample dresses that are available at a discount.  Samples are a great last-minute option and can be a great deal.

  • 8. What is a sample sale?

    A sample sale is when we sell our sample gowns right off the floor at a discounted price, anywhere from 30%-70% off.

  • 9. What is a trunk show?

    A trunk show is when we host a designer’s full collection – oftentimes with a discount.  This is a special time because it gives our brides a chance to view gowns that are not always carried in our shop and possibly even meet the designer!  You will want to book your appointment in advance as this is a very popular time.  Check our events page for updates!

  • 10. How does the special order process work?

    All of the dresses in our shop are samples.  We only carry one sample in one size of each of our styles.  Once you have selected a dress, we take your measurements and compare them to the designer’s size chart.  The dresses are made in standard sizes, so we will work with you in choosing the best size, but alterations are typically to be expected.  We then order your specific dress and have it shipped to our shop.

  • 11. How long does it take to get my dress?

    Start shopping early!  Gowns can take anywhere from 4-6 months to arrive.  You should begin shopping for your dress a minimum of 8 months in advance of the wedding to allow enough time for alterations once the wedding gown arrives.  But don’t worry if you didn’t get to start that far in advance; several of our designers offer rush services for a fee.

  • 12. How do I pay for my dress?

    We accept cash, checks, or credit cards. We require a 60% non-refundable deposit upon the signing of your bridal contract, with the remaining 40% due upon the pickup of your dress.  Additional fees, shipping fees, and taxes will be applied at the final checkout process if applicable.  Dresses sold “off the rack” (samples) and all accessories must be paid for in full before the product leaves the store.  We do not accept checks as a form of payment at your final pickup or for any sample item off the rack.

  • 13. Do you offer refunds or cancellations?

    All sales are final.  We do not accept returns and/or refunds for any reason; this includes the 60% deposit if a bride decides not to pursue the dress, wedding, and/or dissolve the contract.

  • 14. What about alterations?

    Alterations are to be expected most of the time.  We do not provide in-house alterations, but we have a fabulous list of references we provide to all of our brides. Expect to pay anywhere from $300-$800 for alterations of any wedding gown.

  • 15. Do you have a specific dress I am looking for?

    We do not carry entire collections from our designers, so if you are looking to try on a specific gown please contact us first to make sure we have a sample in the store for you to try on.  If we do not have that particular gown, we can request to borrow it from the designer.  If it is available to loan, we will require a $100 non-refundable deposit (per dress) to borrow the gown for you which will go towards to balance of any dress you purchase from us.

  • 16. Do you carry bridesmaid, mother of the bride, or flower girl dresses?

    We do not.  However, we have a great relationship with some local retailers that we are happy to refer you to!

  • 17. How often do you get new wedding dresses?

    We order throughout the year to ensure that we have the most current collection of couture wedding dresses in Central Virginia.

  • 18. Do you loan out dresses for photo-shoots or events?

    Unfortunately, we do not loan out our precious gowns for any reason.